Get started

Real estate marketing involves more than just listing your property on web portals or sharing it with multiple agencies without exclusivity in hopes of a quick sale. If you've attempted this approach, you're aware that it doesn't result in a speedy sale. But have you ever wondered why?

 

This is because, to sell in a short time, brokers and agents must target tailor-made marketing campaigns to attract qualified prospects with preferences that can match your property and use the latest internet and communication advancements. The reality is that most agencies do not do this, they just publish your property on portals, hoping to get a buyer. 

 

Sometimes, to get better results and sell faster, is better to have an exclusive contract for a few months with an agency that can market your property properly. 

 

Every client for us becomes a priority, and we market properties using the best practices. So, we are confident to say that we can sell your property in less than 60 days*

Marketing plan

Your Casa & Terreno Agent will expertly craft a marketing plan to ensure your home sells quickly and at the highest possible price. With the right strategy, we can attract potential buyers and get the best price for your property. We start by identifying your target audience and highlighting the unique features of your home. We use social media platforms and online listings to reach a wider audience. Consider staging your home to make it more appealing to buyers. 

 

Finally, work with your agent who can assist you throughout the selling process and negotiate offers. By following these steps, you can successfully sell your home and move on to your next adventure. You cantTrust in our expertise to guide you through the process with ease.

Boost property value

Here are some recommendations that can boost the value of your home and make it more attractive to potential buyers. By following these guidelines, you can improve your chances of a successful sale.

  1. Enhance your curb appeal by keeping your lawn well-maintained and adding some colourful flowers or plants.
  2. Make sure your home is clean and clutter-free before any showings or open houses.
  3. Consider repainting your walls with neutral colours to create a fresh and inviting atmosphere.
  4. Upgrade your kitchen appliances and fixtures to modernise the space and add value.
  5. Install energy-efficient windows and doors to save on utility costs and appeal to eco-conscious buyers.
  6. Add extra storage space by installing shelves or cabinets in unused areas like closets or under staircases.
  7. Repair any visible damage or wear and tear, such as cracked tiles or leaky faucets.
  8. Update your lighting fixtures to create a warm and welcoming ambiance.
  9. Stage your home with tasteful decor and furniture to showcase its potential.
  10. Price your home competitively based on market trends and comparable properties in your area. 

By implementing these suggestions, you can make your home stand out from the rest and attract potential buyers who are willing to pay top euros for a well-maintained and updated property.

Set the right price

To ensure accurate property valuation, it is crucial to set the right value. This can be achieved by considering various factors such as location, size, condition, and market trends. By doing so, we can avoid overpricing or underpricing your property, which can lead to financial losses or missed opportunities.

 

To set the right property valuation, we start by researching comparable properties in your area, acknowledge their selling prices, features, and conditions to find out what your property is worth, we must consider all factors, then your agent will give you an expert advice.

Once we have gathered enough information, we will use it to determine a fair and reasonable price for your property. 

 

The price should be realistic and considerate of market conditions, buyer demand, and other relevant factors. By setting the right property valuation, we can maximise your chances of selling your property quickly and profitably.

 

Setting the perfect price for your home is crucial to the selling process. Discover how to analyse market trends and establish the ideal price for your home.

 

Showcase

Staging your home is a crucial aspect of the sales process. One of the most important things to keep in mind when staging your home is to declutter and depersonalise. This means removing any excess items, such as knick-knacks or family photos, that can distract potential buyers from envisioning themselves living in the space. Additionally, it's important to make sure the home is clean and well-maintained, with fresh paint and updated fixtures if necessary. By creating a neutral and inviting atmosphere, you can help potential buyers see the full potential of the property and increase the likelihood of a successful sale. 

 

Your Casa & Terreno agent will suggest valuable home showing tips that can significantly enhance a home's curb appeal and establish a memorable first impression. So potential buyers will instantly feel comfortable and more inclined to purchase the property.

Negotiating the deal

To have a successful negotiation outcome, your Casa & Terreno Agent will help you familiarise with a standard real estate purchase and sale contract before entering into any negotiations, also to remain focused, objective, and avoid being swayed by emotions during the deal negotiation, which requires mastering skills and techniques that lead to mutually beneficial outcomes.

We have to do extensive research to establish a fair price for your property, as well as respect the other party's priorities. Regardless, be prepared to compromise. mutually beneficial outcome doesn't imply both parties will receive everything they desire. It means both sides will gain some and concede some. 

Seller financing is a term used when a seller provides financial assistance to a buyer in a real estate transaction. This is usually done when the buyer has difficulty qualifying for a conventional loan or meeting the purchase price. Unlike traditional loans, the seller does not give the buyer cash to complete the purchase. Instead, the seller extends credit against the purchase price of the home. The title or escrow company prepares the necessary paperwork after the terms are agreed upon by both parties. 

 

Seller financing offers tax breaks for sellers and alternative financing for buyers who cannot qualify for conventional loans. However, the risks faced by the seller are the same as those facing any lender. Therefore, it is essential to run a full credit check on the borrower, require hazard insurance on the property, and include a due-on-sale clause. Additionally, financing, disclosure, and repayment-term requirements must be met. This process is always supervised by an attorney.

Seller financing

By conducting a pre-sale inspection, you can address any issues before putting your house on the market. Property inspection is a comprehensive visual examination of your property and its structures and an essential step in the process of selling your home, as many mortgage companies require a home inspection report before approving a mortgage. This will improve the speed of a sale and remove any doubts about the condition of your home for potential buyers.

 

During the approximately two hour inspection process, every aspect of your property is examined from top to bottom. The report should reflect the condition of everything from the foundation to the roof.

 

While some sellers may choose not to correct every defect in the inspection report, We recommended that you adjust the asking price accordingly. This level of transparency shortens negotiation time. A thorough inspection helps you comply with real estate laws and you're less likely to overlook a defects that could later hold you liable.

 

Remember, home inspections are for buyers, while appraisals are for lenders. Lenders require appraisals on properties prior to loan approval to ensure that the mortgage loan amount is not more than the value of the property.

Property inspection

During the real estate closing process, both the buyer and seller will need to sign a variety of legal documents to transfer the property ownership. These documents include the deed, bill of sale, and mortgage agreement. Additionally, the buyer will need to provide proof of insurance and any necessary funds for closing costs. Once all documents are signed and funds are transferred, ownership of the home is officially transferred to the buyer. It is important to have a clear understanding of the real estate closing process in order to ensure a smooth and successful transaction.

 

Closing is a crucial meeting where the agent conducts the settlement by collecting money from the buyers, paying out money to the owner, and ensuring that the purchaser's title is correctly recorded in local records along with any mortgage liens. All parties involved in the transaction, prepare all necessary paperwork reflecting the sale agreement. This paperwork allows all parties to verify their interests, such as buyers receiving the property title, lenders having their loans recorded in public records, and state governments collecting transfer taxes.

 

During the closing, the closing agent reviews the sale agreement to determine the payments and credits the owner should receive and the amounts due from the buyer. The closing agent also ensures that certain transaction costs are paid, such as taxes and title searches. Additionally, adjustments are made during the closing. For example, if you've prepaid taxes four months in advance, the closing agent will compensate you for the prepayment at closing by having the buyer pay you additional money. Conversely, if you're behind on property taxes, the closing agent will reduce the money due to you at settlement by the amount of the unpaid taxes.

Closing the deal

When it comes to packing, start early and be organised. Make a list of all the items you need to pack and prioritise them based on their importance. Use sturdy boxes and label them clearly with the contents and the room they belong in.

 

Don't forget to use bubble wrap or newspaper to protect fragile items. As for furniture, disassemble them if possible and keep all the screws and bolts in a labeled bag. Lastly, don't overpack boxes as they may become too heavy to lift and could potentially break.

Moving suggestions

We hold your back!

 

  • Boasting a worldwide network of over 700 partner agencies, we offer unparalleled reach and access to the global real estate market.
  • With a robust online presence on more than 50 real estate portals and over 20 print media outlets, our marketing strategy is second to none.
  • We leverage all major social networks, including Facebook, Instagram, Twitter, and more, to ensure maximum exposure for your property.
  • Our portfolio features a carefully curated selection of properties and prospective buyers, ensuring both quality and quantity.
  • Take advantage of our free, no-obligation market assessment service, available online or in person.
  • Our professional team is fluent in eight languages and will guide you through every step of the selling or purchasing process.
  • Legal advice in your mother tongue is available upon request, providing peace of mind and clarity throughout the transaction.
  • From site supervision during renovations, construction, or building projects to assistance with administrative formalities and authorities, our full-service approach ensures a seamless experience.